Dana has been listed as one of the top 50 brands in Nigeria following its immense contribution to the nation’s economy. The emergence of Dana as one of the top 50 brands in Nigeria follows the outcome of the research findings and evaluation of notable brands by BrandNigeria Journal.
The coordinator of the Top 50 Brands in Nigeria, Mr. Taiwo Oluboyede noted that as Nigeria becomes a haven for foreign direct investment, there is need for verifiable information about the top players in the economy to be made available. He said that operating in the world stage requires a new line of thinking as well as means of communication and engagement and the Top 50 Brands in Nigeria has created a platform for companies to proactively engage their target market for feedback.
Samuel Ogbogoro, Head, Corporate Communications of Dana said that Dana is committed to service as all the activities of all the companies within the group are geared towards improving the well-being of the populace. “We are happy to be so recognized as one of the top brands in Nigeria and our strategy is to continuously reinvest in the economy”.
Dana Group a has diverse range of strategically positioned subsidiaries that give the group the flexibility and versatility to keep ahead of local competition. With interest spanning across different sectors of the economy such as automobile, steel, FMCG, pharmaceutical, aviation, as well as properties and shipping services; the group continues to contribute to the national economy as well as providing direct and indirect employment opportunities.
The unveiling of the Top 50 Brands attracted top industry players and representatives of the various brands.
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